Tuesday Tip: How to run an impactful meeting

Tuesday Tip: How to run an impactful meeting

Every Tuesday, sales expert Andy Bounds shares his top tips to
improve your sales and communications (you can get more of his advice at www.andyboundsonline.com).
This week’s is…

Last
week, I looked at three of the four things that initiate meetings – other
people, habit and obligation.  This week, let’s look at the fourth – the
meetings you initiate.

Let’s
start with two indisputable facts about meetings:

  1. Most aren’t very good
  2. Most are prepared using a similar process.

Conclusion:
the process doesn’t work very well. 

So
don’t do it.

And
what is this process?  “I want to discuss topic X.  So let’s get all
the relevant stakeholders in a room, so we can hit everyone at once.  Let’s
also cover all the relevant topics on the agenda, so we can hit everything at once. 
Let’s bang in an hour.”

Familiar,
yes?  As is the usual result: meandering, boring and too few resulting
actions.

A
better approach is to prepare using PALM:

  • Purpose – identify exactly what you want to be able to do after the meeting (in other words, focus first on what the meeting is supposed to cause, not cover)
  • Agenda – list the key decisions that need to be made, in order to achieve the purpose
  • Limit time – don’t say meetings will last an hour, or they will.  Instead, say they will last “A maximum of 45 minutes”.  Most meetings are too long anyway, so shortening them is only going to do good.  And saying “A maximum of” means that people expect it to finish earlier.  So it often does.
  • Minimum attendees – this sounds weird; but you want to strip out as many people as possible.  When two people meet, there is just one agreement: person A agreeing with B.  However, when four meet, it shoots up to 6 agreements (AB, AC, AD, BC, BD, CD).  When it gets to 8-12 people, the number of agreements rockets up even further

If
you prefer this PALM approach, use it everywhere.  So, not just during a
meeting, but also:

  • In your diary invites – start with a purpose, then agenda, then say it will last “A maximum of…”
  • All of your communications before the meeting
  • Your introduction at the start of the meeting – “Thanks for your time today.  The reason for this meeting is so that, after it, we’re able to do X and Y.  We’ll finish as soon as we can”
  • The printed agenda – put the purpose at the top etc
  • Your follow-up email confirming actions

Half
the meetings in your organistaion are below average.  Are yours above or
below? 

What
simple changes could you make, so that everyone looks forward to coming to your
meetings, rather than arriving late. Or not at all.

 

Action point

Identify
the first meeting you can apply PALM to. Then give it a go. 

Nobody
will mind your next meeting taking 45 minutes instead of 60…

Nor
the fact there are clear actions arising…

Nor the fact that the diary
invite made it look interesting!

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